20-05-2026
Discover the CSR commitment of the Terre de Sèvre Dairy

World Milk Day – Open House on June 24, 2026

 

World Milk Day: Discover what goes on behind the scenes at the dairy on June 24th

On the occasion of the World Milk DayThe dairy opens its doors to the public Wednesday, June 24, from 9 a.m. to 17 p.m., for a day dedicated to transparency, the sharing and the discovery of.
👉 Event open to the public upon registration
🔗 https://jlminscription.syndilait.fr/pageLaiterie.php?id=63
Whether you're a curious consumer, a dairy enthusiast, or simply interested in what goes into everyday products, this day is the perfect opportunity to better understand milk, its origin and its transformation.

📅 Practical information

  • Date : Wednesday June 24, 2026
  • Schedule : from 9 p.m. to 17 p.m.
  • Location Terre de Sèvre Dairy – 5 avenue de Niort – 79370 Celles-Sur-Belles
  • Access : open to the public
  • Registration required via the official World Milk Day website

 The program for this open day

Visit to the UHT workshop

Visitors will be able to discover the UHT production line, a key step in the transformation of milk.
This visit provides a concrete understanding of:
  • how the milk is processed to guarantee food safety and quality,
  • What are the different stages of transformation?
  • how health requirements are applied on a daily basis.
An educational immersion into the heart of a process often unknown to the general public.

Discovering dairy know-how

World Milk Day is also an opportunity to highlight the dairy expertise, built up over the years.
The teams share their work, explain the techniques, the technical choices and the commitments that allow them to transform milk while respecting the raw material and the work of the producers.

The history of the dairy

Because a dairy product is more than just what's on the shelf, the visit also includes time dedicated to the history of the dairy :
  • its evolution,
  • its territorial roots,
  • its role in the local dairy industry.
A return to the roots to understand how milk fits into a collective, human and agricultural history.

From the initial stages to the finished product: understanding the supply chain

The day also allows for a better understanding the upstream part of the dairy industryfrom milk production to processing.
A key moment to explain:
  • Where does milk come from?
  • the role of producers,
  • the links between agriculture and the dairy industry.
The goal: to give visitors concrete benchmarks to better understand what they consume on a daily basis.

A tasting stand to awaken the taste buds

During your visit, you will also be able to enjoy a tasting stand.
A friendly moment for taste our dairy productsto exchange ideas about flavors and better understand the differences in tastes, textures and everyday uses.

A day for all audiences

Thought as a moment accessible and educationalWorld Milk Day is aimed at everyone:
  • to families,
  • to curious consumers
  • as well as to all people wishing to learn more about dairy products.
Interactions with the teams on site allow you to ask questions freely and leave with a clearer vision of the sector.

Why participate in World Milk Day?

  • Discover what goes on behind the scenes at a dairy
  • Understanding the transformation of milk
  • Putting faces and explanations behind everyday products
  • Getting informed in a simple and transparent way

Registration required

Access to World Milk Day is Registration required.
👉 Register now via the official website:
🔗 https://jlminscription.syndilait.fr/pageLaiterie.php?id=63

FAQ – World Milk Day

Is the visit free?
Yes, the event is open to the public, upon prior registration.
Can we come as a family?
Yes, the day is designed to be accessible to all audiences.
What will we see during the visit?
The UHT line, the dairy's expertise, its history and the upstream stages of the dairy industry.
Do I need to register in advance?
Yes, registration is mandatory via the official website.
On what dates does the event take place?
Tuesday, June 24, from 9 a.m. to 17 p.m.